KOSE Shines in Drum Awards, Championing Data-Driven Marketing Success
by Nicole Newville
May 14, 2024
KOSE, along with our partners, are proud to be named as both a winner and finalist in the prestigious Drum Awards. With a mission to help their 1 million plus readers prepare for what’s next, the Drum provides actionable insights, guidance, inspiration, and solutions to their audience. In addition, the Drum Awards seek to reward brands and marketing teams that truly understand their customers. Focusing on outcomes, not outputs, they are open to those teams who can prove their campaigns have had a measurable effect.
We’re proud to partner with companies who share the same passion for data. Who embrace building a foundation of data that ties media execution to business impact. It sharpens our focus and increases the impact of every marketing dollar. KOSE and our partners were recognized in the following categories.
Search – Drum Silver Winner
Client – University of St. Augustine for Health Sciences
The marketing team used integrated data from across the CRM, Marketing Automation and Ad platforms to identify the most lucrative search terms. Layering down-funnel conversion data helped uncover new opportunities. This data driven strategy resulted in a considerable increase in quality leads and a huge improvement in lead to enrollment conversion. Click here to read more.
Energy and Industry – Drum Finalist
Client – Bulwark FR®
Creative Partner – Friends & Neighbors
The team reconstructed Bulwark’s email marketing program to mirror the customer and their needs. KOSE provided the research, analysis and strategy support while Friends & Neighbors unleashed their creative and technology teams to design new nurture streams and templates to ramp up engagement. Click here to read more.
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